Location or geographic analysis affects most if not all businesses. Many online market places rely on a network of collection points, retail outlets or service businesses e.g. JUSTEAT and Takeaway restaurants, Ebay and Hermes collection points.
However many start-up businesses and SME’s are lacking 2 things when it comes to location analysis, the toolkit and the analytical expertise to pose the right questions and direct the correct analysis.
Oppy provides a suite of modular analytical tools aimed directly at the non-analyst decision maker.
Intuitive design and a simple wizard based approach enables user to rapidly undertaken quite complex buy highly valuable analysis to support their growth planning.
It’s application helps clients answer:
- Where do most of my customer come from?
- Where can we find more prospects with a similar profile to our best customers.
- Where should I launch our offering next?
- Where can I find my chosen audience in Facebook or Adwords.
- What are the best locations for my sales people to based in?
- Is my businesses performing well compared to the available opportunity locally